Question 1

What makes UrbanKuro tees different from other Indian streetwear brands?

Accepted Answer

Every UrbanKuro Original is made from premium 240GSM heavyweight bio-washed cotton — 33% heavier than the industry average of 180GSM used by most fast-fashion brands. Each graphic is precision-printed using DTG (Direct-to-Garment) technology, ensuring zero cracking and zero peeling even after 50+ washes. The oversized drop-shoulder cut provides a structured silhouette that doesn't cling or lose shape. According to textile industry standards, fabrics above 200GSM are classified as 'heavyweight', placing UrbanKuro in the premium tier alongside international streetwear labels.

Question 2

What does 240GSM mean and why does it matter?

Accepted Answer

GSM stands for Grams per Square Metre — the standard measurement for fabric weight and density. Most fast-fashion brands in India sell t-shirts at 160-180GSM, which lose shape after a few washes. UrbanKuro uses 240GSM premium cotton, which is 33% denser than the industry average. This results in a fabric that hangs with structure rather than clinging to the body, maintains its shape through repeated machine washes, and provides a premium hand-feel that is immediately noticeable. The higher GSM also means better durability, making each tee an investment piece rather than disposable fashion.

Question 3

Is Cash on Delivery available across India?

Accepted Answer

Yes, Cash on Delivery (COD) is available across all serviceable pincodes in India. Customers can also choose to pay online via UPI, credit/debit cards, or net banking for priority shipping. Prepaid orders above ₹1,799 qualify for free priority shipping. COD orders include a small handling fee of ₹100, which customers can save by opting for prepaid payment methods.

Question 4

What is UrbanKuro's return and exchange policy?

Accepted Answer

UrbanKuro offers a hassle-free 7-day return and exchange policy for sizing issues on all streetwear products. If the fit isn't right, customers can initiate a return or exchange by contacting the team via WhatsApp at +91 8076684939. The return process is designed to be seamless — simply reach out within 7 days of delivery, and the team will arrange a pickup. Refunds for prepaid orders are processed within 5-7 business days after the returned item is received and inspected.

Question 5

Where are UrbanKuro tees designed and manufactured?

Accepted Answer

UrbanKuro tees are designed in-house at the brand's studio in New Delhi, India. Each graphic is created by the UrbanKuro design team and is never mass-produced or sourced from generic print catalogs. The garments are manufactured using premium 240GSM bio-washed cotton, cut with oversized drop-shoulder proportions, and printed using industrial DTG technology. The brand follows a limited-edition model — once a design sells out, it is not restocked, ensuring exclusivity for each customer.

Question 6

How does UrbanKuro compare to other oversized t-shirt brands in India?

Accepted Answer

UrbanKuro differentiates itself through three key factors: fabric density, print durability, and design exclusivity. While most Indian streetwear brands use 180-200GSM cotton, UrbanKuro uses 240GSM — placing it in the same weight class as international premium labels. The DTG printing technology ensures graphics maintain their sharpness and color vibrancy for 50+ washes, compared to screen-printed alternatives that crack within 10-15 washes. Finally, every UrbanKuro design is studio-created and released as a limited edition, with no restocks once sold out.

Minimalist Streetwear
IN Mumbai

The Engineering

The Promise

Minimalist Streetwear
IN Mumbai

The Engineering

The Promise